- Children, youth and adults choose not to use tobacco products;
- Non-smokers, particularly children, are protected from exposure
to secondhand smoke;
- A tobacco-free lifestyle is encouraged and supported; and
- All community members are actively involved in the prevention
and treatment of tobacco use.

Our mission is to ensure that comprehensive, evidence-based
strategies are fully utilized, in partnership with the community:
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to prevent and reduce tobacco use,
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to promote tobacco-free lifestyles,
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to reduce exposure, especially among children and youth,
to second hand tobacco smoke and
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to assist those who want to quit tobacco use.
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Support effective tobacco control policies and legislation
- Promote healthy alternatives
- Build tobacco control capacity
- Promote cessation
- Use media, education and advocacy to support other strategies
- Develop mechanisms to evaluate progress